Informing, Inspiring, Connecting Informing, Inspiring, Connecting
Informing, Inspiring, Connecting Informing, Inspiring, Connecting
FIFA 2026 - DFW

Not random! Fifa’s music strategy reveals how songs are chosen to power the World Cup experience

July 5, 202659
Not random! Fifa’s music strategy reveals how songs are chosen to power the World Cup experience
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Fifa has a ‘Stadium Entertainment Team’ that works with the participating national associations to create playlists that mix stadium classics with country-specific favourites Read More

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